Josh Dobbs, New England Patriots quarterback, former engineering student/NASA intern, pictured with Sidharth Haksar, vice president, head of construction strategy and partnerships, Autodesk. Autodesk is also teaming up with Dobbs for the Autodesk Design & Make It Real program for students.

In September, Autodesk announced a multi-year partnership with the Kraft Group, making Autodesk the Official Design and Make Platform for the New England Patriots. This is a first-of-its-kind collaboration between an NFL team and a technology company that will bring our technology into the heart of the Patriots and Kraft Group’s operations, laying the foundation for long-term impact both on and off the field. 

The Kraft Group, renowned for championship football and forward-thinking real estate development, is leveraging the Autodesk Design and Make Platform to streamline and execute long-term capital projects. From facility upgrades to large-scale real estate developments and hosting concerts at Gillette Stadium, we will help to power how the organization builds into the future. Through this partnership, the Kraft Group is creating the digital foundation that modernizes construction today and strengthens the performance and value of their facilities for years to come.

A working partnership for innovation 

Also, at Autodesk University last month, we announced that Autodesk Construction Cloud is joining Autodesk Forma, marking a pivotal shift for the AECO industry to unite design and make. Forma is the first unified environment for planning, design, building, and operations, empowering teams to collaborate, make informed decisions earlier, and ensure continuity across the project lifecycle. As part of our partnership, the Patriots and the Kraft Group will adopt Autodesk Forma as the digital backbone to drive efficiency and innovation across all their projects.   

Ted Fire, vice president of construction for the Kraft Group, shared that “this is more than a sponsorship, it’s a working partnership that helps us build smarter and prepare for the future. We’re excited to bring Autodesk’s capabilities into our world, not only to enhance our facilities and operational efficiency, but also to elevate the way we approach innovation throughout the Kraft Group.” 

We’re excited to see what the Kraft Group will accomplish with Autodesk Forma.  

Boston roots, global impact 

This partnership also reflects Autodesk’s deep ties to Boston, where the Technology Center in the Seaport District serves as a hub for fabrication, innovation, and research. The Patriots are now part of this story, bringing Autodesk’s tools into their ecosystem to build smarter and prepare for the future. 

What’s next? 

You might notice Autodesk branding across Patriots media, facilities, and fan experiences, including dynamic LED end zone signage at Gillette Stadium during Patriots’ home games. But more importantly, the impact of Autodesk’s technology will be evident in how the Kraft Group builds—from the stadium to the skyline. 

This is just the beginning. Autodesk is proud to be the Design and Make Platform for the New England Patriots, and we look forward to helping them build their next legacy.  

Learn more about Autodesk Forma.