{"id":7598,"date":"2022-05-25T09:00:30","date_gmt":"2022-05-25T13:00:30","guid":{"rendered":"https:\/\/adsknews.autodesk.com\/?post_type=news&#038;p=7598"},"modified":"2023-02-06T16:25:37","modified_gmt":"2023-02-06T21:25:37","slug":"investment-radical","status":"publish","type":"news","link":"https:\/\/adsknews.autodesk.com\/en\/news\/investment-radical\/","title":{"rendered":"Autodesk invests in RADiCAL, AI-powered 3D motion capture"},"content":{"rendered":"<p>Autodesk today announced its investment in <a href=\"https:\/\/getrad.co\/\">RADiCAL<\/a>, the New York-based developer of a born in the cloud, AI-powered 3D motion capture solution. This investment marks the latest move by Autodesk toward democratizing end-to-end production in the cloud for content creators, and builds on the recent acquisitions of <a href=\"https:\/\/adsknews.autodesk.com\/pressrelease\/autodesk-acquires-moxion\">Moxion<\/a> and <a href=\"https:\/\/adsknews.autodesk.com\/news\/acquisition-software-from-tangent-labs\">LoUPE<\/a>. Through its <a href=\"https:\/\/www.youtube.com\/watch?v=B7Hhlw-rudo&amp;feature=youtu.be\">collaborative real-time platform<\/a>, RADiCAL democratizes 3D motion capture, human virtualization and analysis at massive scale. RADiCAL\u2019s proprietary AI combines modern deep learning strategies, human biomechanics, and computer graphics to estimate, track, and reproduce skeletal joint rotations in 3D from a single conventional video feed. From videos to metaverses, this data can be used to automate the animation of 3D characters and avatars. <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7601\" src=\"https:\/\/adsknews.autodesk.com\/app\/uploads\/2022\/05\/Image-for-Rome-Post.png\" alt=\"\" width=\"1170\" height=\"740\" srcset=\"https:\/\/adsknews.autodesk.com\/app\/uploads\/2022\/05\/Image-for-Rome-Post.png 1170w, https:\/\/adsknews.autodesk.com\/app\/uploads\/2022\/05\/Image-for-Rome-Post-300x190.png 300w, https:\/\/adsknews.autodesk.com\/app\/uploads\/2022\/05\/Image-for-Rome-Post-1024x648.png 1024w, https:\/\/adsknews.autodesk.com\/app\/uploads\/2022\/05\/Image-for-Rome-Post-700x443.png 700w\" sizes=\"auto, (max-width: 1170px) 100vw, 1170px\" \/> Requiring no special hardware, training, or custom coding, RADiCAL\u2019s cloud-based solution removes the barrier to entry typically associated with 3D motion capture and character animation, making the technology accessible to everyone, everywhere, at any time. Aspiring professionals can use its powerful AI to start creating engaging animated characters and hone their skills for more advanced 3D animation work. Content creators around the world, including facilities and educational institutions such as Aircards, Surreal Events, Savannah College of Art &amp; Design, Full Sail University, and others are already using RADiCAL to incorporate motion capture into their projects at scale. This investment from Autodesk will fuel RADICAL\u2019s efforts to further advance its market-leading AI to serve a growing community, and support professional animation and VFX workflows. \u201cRADiCAL\u2019s accessible, easy to use solution appeals to up-and-coming artists and next-gen content creators,\u201d said Diana Colella, senior vice president, Autodesk Media &amp; Entertainment. \u201cWe look forward to working with RADiCAL to extend the sophisticated AI engine powering its solution to put collaborative real-time motion capture capabilities in the hands of additional professional creators.\u00a0 As we continue to build out our vision for cloud-based content creation, partners are key to driving innovation.\u201d \u201cWe have deep roots in media and entertainment technology development, and many of us are long-time users of tools like Maya and 3ds Max,\u201d said Gavan Gravesen, founder and CEO, RADiCAL. \u201cWe\u2019re thrilled Autodesk is supporting our mission to become the market standard for fast, accessible, and advanced 3D motion capture. This investment will help us expand the capabilities of our AI, scale our cloud infrastructure, and uplevel collaborative editorial features for the film, television, and games markets.\u201d Surreal, a web-based virtual event platform incorporates real-time avatars into its projects using RADiCAL. &#8220;RADiCAL\u2019s innovative technology is a game-changer for Surreal, enabling platform presenters to engage with a live audience as if they were physically on-site,\u201d said Nick Grant, co-founder and chief product officer, Surreal. \u201cIn addition, RADiCAL gives Surreal users dynamic control of avatar movement using only a single web camera. Likewise, capturing animation data at a user\u2019s location enables real-time user-controlled animations, and optimizes interactions that enhance the overall Surreal experience.\u201d To learn more about Autodesk\u2019s vision to democratize end-to-end production in the cloud, go <a href=\"https:\/\/adsknews.autodesk.com\/news\/au-21-cloud-entertainment\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>3D motion capture and character animation technology furthers move to cloud-based production <\/p>\n","protected":false},"author":81,"featured_media":7601,"template":"","categories":[13],"adsk_tags":[416,415,405,404,436,429,428,427],"class_list":["post-7598","news","type-news","status-publish","has-post-thumbnail","hentry","categories-media_and_entertainment","adsk_tags-artificial-intelligence","adsk_tags-automation","adsk_tags-cloud","adsk_tags-digital-transformation","adsk_tags-platform","adsk_tags-postproduction","adsk_tags-virtual-production","adsk_tags-visual-effects"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Autodesk invests in RADiCAL AI-powered 3D motion capture | Autodesk News<\/title>\n<meta name=\"description\" content=\"Investment is Autodesk\u2019s latest move toward democratizing end-to-end production in the cloud. 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